SEO Specialist
Department: Technology
Reporting Structure: The SEO Specialist will report to the Digital Marketing Manager
Job Summary:
As an SEO Specialist at KLobTech, you will be responsible for implementing, analyzing, and improving our website's visibility in search engines. Working closely with the Digital Marketing Manager, you will be responsible for developing and executing SEO strategies to increase our website traffic and improve our search rankings.
Responsibilities:
- Conduct keyword research and analysis to identify content opportunities and improve our website's search engine visibility
- Develop and execute on-page and off-page SEO strategies to increase our website's search engine ranking
- Collaborate with content creators to ensure all website copy is optimized for search engines
- Track and analyze website analytics and search engine rankings to identify areas for improvement
- Stay up-to-date with the latest SEO trends and algorithm updates to ensure our strategies remain effective
Qualifications:
- Bachelor's degree in marketing, communications, or a related field
- 2+ years of experience in SEO and digital marketing
- Strong analytical skills and ability to use data to drive decision-making
- Excellent written and verbal communication skills
- Experience with SEO tools such as SEMrush, Ahrefs, and Google Analytics
- Knowledge of HTML and website design principles
- Attention to detail and ability to multitask in a fast-paced environment